Mentor Session: Darlene Fiske (The Fiske Group, Strategic PR and Brand Influence)

{
  "id": "PP1149276",
  "track": "Brand & Marketing",
  "focus_area": null,
  "category": "Mentor Session",
  "event_id": "PP1149276",
  "event_type": "panel",
  "format": "Mentor Session",
  "genre": null,
  "subgenre": null,
  "name": "Mentor Session: Darlene Fiske (The Fiske Group, Strategic PR and Brand Influence)",
  "presented_by": null,
  "publish_at": "2026-01-16T10:00:00.000-06:00",
  "reservable": true,
  "reservable_id": "PP1149276",
  "reserved": false,
  "date": "2026-03-13",
  "end_time": "2026-03-13T15:45:00.000-05:00",
  "start_time": "2026-03-13T14:30:00.000-05:00",
  "message": null,
  "image": null,
  "credentials": [
    {
      "name": "Platinum Badge",
      "type": "platinum"
    },
    {
      "name": "Innovation Badge",
      "type": "innovation"
    }
  ],
  "contributors": [
    {
      "id": 79071,
      "company": "The Fiske Group: Public Relations and Marketing Strategies",
      "credential_types": [
        "innovation"
      ],
      "entity_id": 2240119,
      "name": "Darlene Fiske",
      "speaker_types": [],
      "title": "Founder",
      "image": {
        "alt_text": "Darlene Fiske",
        "credit": "",
        "url": "https://images.sxsw.com/UluanO33V9wYy0FUshqxDBK5yAY=/136x74:1325x1263/600x600/images.sxsw.com/48/ad61df5b-5ced-4a6b-af45-9f145b407957/pcid-1625921"
      },
      "speaker_type": "Speaker",
      "details": "With more than 20 years of experience public relations and marketing, Darlene Fiske helps businesses manage their reputation through strategic storytelling via her PR and Branding Agency, The Fiske Group – an award-winning Austin based communications firm. Prior to starting The Fiske Group, she was the Director of Sales & Marketing at Lake Austin Spa Resort where she was responsible for sales and marketing efforts targeting the top 1% of affluent consumers in the United States. \r\rA thoughtful and precise wordsmith and stealth networker, she's been referred to as the \"\"Unicorn PR Gal\"\" by the press and her clients have been featured in The Wall Street Journal, The New York Times, Los Angeles Times, Vogue, Travel + Leisure and more. Fiske is a graduate of the University of Texas in Austin, where she earned a Bachelor of Journalism in public relations.",
      "links": {},
      "type": "person"
    }
  ],
  "venue": {
    "accessible": false,
    "age_policy": null,
    "floor": "4",
    "id": "V0367",
    "indoor_outdoor": "INDOOR",
    "name": "Room 400-402",
    "parent_id": "V0365",
    "parent_venue_name": "Hilton Austin Downtown",
    "venue_entry_info": null,
    "formats": null,
    "location": {
      "address": "500 E 4th St.",
      "lat_lon": [
        30.2651364,
        -97.7381904
      ],
      "city": "Austin",
      "postal_code": "78701",
      "state": "TX",
      "name": "Hilton Austin Downtown"
    },
    "root": {
      "accessible": null,
      "age_policy": null,
      "floor": null,
      "id": "V0365",
      "indoor_outdoor": null,
      "name": "Hilton Austin Downtown",
      "parent_id": null,
      "parent_venue_name": null,
      "venue_entry_info": null,
      "formats": null
    },
    "events": "[omitted 5 venue events]"
  },
  "description": "Meeting with this mentor is highly recommended if you're interested in Storytelling, Marketing/Advertising/PR, Business Development.",
  "experience_level": "Beginner",
  "accessibility": [],
  "accessible_venue": false,
  "add_bcl_url": false,
  "add_slido": false,
  "age_policy": null,
  "american_sign_language": false,
  "apple_url": null,
  "audio_description": false,
  "caption_url": null,
  "closed_captioned": false,
  "cpe_credit": false,
  "has_subtitles": false,
  "hash_tags": [],
  "high_sensory_experience": false,
  "live": false,
  "long_description": "Meeting with this mentor is highly recommended if you're interested in Storytelling, Marketing/Advertising/PR, Business Development.",
  "meeting_url": null,
  "meeting_url_live": false,
  "mentorly_url": null,
  "mobile_audio_url": null,
  "open_captioned": false,
  "playlist_tag": null,
  "rebroadcast": false,
  "recommended_ids": [],
  "search_conversions": null,
  "short_program": false,
  "slido_url": null,
  "sort": "MENTOR SESSION: DARLENE FISKE (THE FISKE GROUP, STRATEGIC PR AND BRAND INFLUENCE)",
  "source": "Official",
  "squad_up_url": null,
  "stream_embed": null,
  "stream_id": null,
  "stream_url": null,
  "strobe_warning": false,
  "subdiscipline": null,
  "summit": null,
  "summit_display_name": null,
  "tags": [],
  "talent_attending": null,
  "title_only": false,
  "track_display_name": "Brand & Marketing track sponsored by Youtube",
  "trailer_id": null,
  "trailer_url": null,
  "video_on_demand": null,
  "vimeo_id": null,
  "vod": false,
  "xr_project_type": null,
  "youtube_id": null,
  "related_sales_client": null
}