A More Personal Computer: How AI is Transforming Desktops

Event ID: PP1162303

Tue, Mar 17, 2026 | 7:30 PM - 8:30 PM

Venue: Salon E (JW Marriott)

View on Official SXSW

Summary

In this session, MacPaw CTO Vira Tkachenko will explore how AI is redefining the concept of the “personal computer,” offering a more intuitive, private, and personalized experience. Drawing on her experience developing for the Apple ecosystem for 17+ years, she will share insights on building AI for macOS. Vira will trace the journey of Macs from their inception and highlight AI trends in software taking place across the industry. Attendees can learn how on-device intelligence enhances productivity, respects user privacy, and keeps the Mac a powerful tool for focused, meaningful work.

Contributors

Raw Event JSON

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