Lies My Creative Director Told Me: Myths of the Agency World

Event ID: PP1162382

Mon, Mar 16, 2026 | 7:30 PM - 8:30 PM

Venue: Waller Ballroom C (Austin Marriott Downtown)

View on Official SXSW

Summary

Join some of the most senior creative leaders from four of the most successful digital design agencies in the world as they discuss the current existential moment for creativity and innovation in agencies. They will discuss the current state of creative agencies, including how AI, emerging technologies, and ever-evolving client expectations are fundamentally reshaping the industry, and how they are reshaping their teams and how work gets done. Discover what's irrevocably changing, what remains constant, and perhaps even unearth a few trade secrets along the way.

Contributors

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